fresh produce

Local Flavours, Familiar Faces!

BC Association of Farmers' Markets

Farmers' markets operate in every type of community across British Columbia from cities and suburbs to rural communities. Markets vary in size and sophistication, from large sheltered public markets to a few farmers with their trucks parked next to each other in a parking lot or farm field. Now that's fresh!

Programs :: Eat BC!

EatBC!

Eat BC!

From October 1 to 31, 2008 all BCAFM members are invited to join the third Eat BC! province-wide promotion. In 2008 we are expecting up to 200 restaurants, retailers, universities, hotels, farmers' markets, hospitals and others to promote locally grown and processed foods using the Eat BC! theme.

Eat BC! Launch in 2007

Throughout BC, television, radio, and print will encourage shoppers and diners to buy local foods and beverages. In 2007, this promotion garnered over one million media and print impressions! A special thank-you to Kelowna farmers' market who hosted our Okanagan launch last summer.

2008 promises to be even more successful and your farmers' market is invited to contact Jaclyn Laic at jaclyn@dccnet.com before July 1, 2008 to sign up for this promotion — don't miss out! Although Eat BC! is primary promoted in Fall, campaign activities occur throughout each month of the year. We are open to any suggestions you may have regarding how your farmers' market can participate in this year's campaign. For more information, please visit www.eatbc.com.

Funding for Eat BC! has been provided by the BC Investment Agriculture Foundation, sponsors and industry partners. Eat BC! is an initiative of the BC Restaurant and Foodservices Association and the BC Agriculture Council.

Eat BC! Launch at market

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Eat BC! Overview Videos

Eat BC! Campaign Kicks Off
(Flash movie on web page)

Eat BC! and the Spirit of BC
(QuickTime movie)

Eat BC! Launch 2007